Tuesday, July 29, 2008

Great story I read the other night

Basically traffic exchanges are about numbers, plain and simple. If you drive 30k hits/month to your sites, you will start to get signups/referrals/leads (as long as your using the RIGHT sites!) A great story is the one about Bill something (sorry, only the story is important) who basically made himself a billionaire with Amway. CNN interviewed a bunch of Amway business men who basically complained about how they couldn't do it and it's a waste of time...the typical stuff you get from online marketers who also fail...Anyway, the end of the show they interviewed Bill and asked him what his secret was..."There is no secret, it's just a numbers game - I showed the plan to 1,200 people, 900 said no. Of the 300 that said yes, 85 actually did something with it. Of the 85 who did something, 35 worked hard at it. Of those 35, 11 people were successful and made me a billionaire"

The point of this story is that online marketing is very much this same way. So many people sign up expecting to be rich and retire in a week. They are looking for that magic button where they promote it for a week and become rich. I did the same thing when I first started - It's easy to buy into all the hype out there! But it is really just about the numbers. If you show enough people, you will be successful. In my experience, I have about 10% of my signups actually do anything with a program. And that is AFTER I've gotten them to signup in the first place :) Now it's a bit disheartening, for sure, but it's just the nature of the game. All you can do is stick to it - Keep promoting as effectively as you can...things will come together - you WILL start to figure things out and have some success. Once you figure out which avenues work, your business will start to grow. Just keep plugging away at it and don't give up.

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